Why image-savvy bars and restaurants should tailor staff uniforms too

Image is everything in the trend-setting London bars and restaurants – they like to stay in vogue with the latest craze, often taking inspiration from elegant eateries abroad.

The fad of the moment, for example, is ‘twinning’ – taking two complementary items and fashioning a menu around them.

Walk along the stylish streets of Covent Garden, or even Camden Town, and you might happen across a Champagne and fromage bar, burger and lobster joint or even a Bubbledogs (hot dogs and bubbly, in case you’re wondering!).

The latest pairing to join the ranks is Trufflesecco, twinning truffles and prosecco, very up-market don’t you think?

So, the menu might be bang on trend, but what about the surroundings and staff?

When tailoring a specialist menu, venues usually tailor the decor to suit – but do they also tailor their staff uniforms?

If you really want to go the whole hog and make a meal of the latest trend, you can’t forget to style your staff too! In the same way that chefs understand presentation is key (a dish wouldn’t be the same without those parmesan shavings, swirl of balsamic or sprig of parsley) your front-of-house staff are your brand ambassadors and should look equally as good.

If you’re styling your venue to look like a fancy Florence eaterie, you don’t want your staff letting the side down with a uniform that belongs in McDonalds. You want sleek, you want chic, you want stylish and smart.

An employee’s appearance should underpin your brand, your venue standards and ethos.  It completes the experience and ensures guests really do feel transported to a far-flung destination – if that’s the look and feel you’re going for.

A pristine uniform also adds weight to an employee’s authority and gives those charged to their care confidence in their abilities, and the brand as a whole.

So next time you change your menu or decor to stay hip and trendy, don’t forget to style your staff to suit.  A badly dressed waiter or waitress can ruin the whole customer experience.  If you’ve invested in a menu as fancy as Trufflesecco’s – can you afford not to take that into account?

 

 

Coach and bus tour operators take heed – staycationers demand a professional outfit!

Never has it been more important for coach operators to focus on the professionalism of their outfit, in more ways than one, as the Great British Staycation is set to boom this summer.

According to the annual Travelodge holiday index, 67% of Britons will be taking a staycation break in 2016 – meaning lots of lovely business prospects for coach and bus tour operators across the UK.

But competition for staycationers’ business is hot, making it more important than ever for tour operators to up their game and ensure they’re meeting holidaymakers’ expectations at every stage of their journey with the company.

The appearance of coach drivers and tour operators is particularly important. After all, they are the public face of the operation, the customer-facing team who can reinforce or ruin your reputation – and first impressions count.

As much as airline passengers have certain expectations of the way cabin personnel and pilots should look, the same goes for coach tour staff.

An employee’s appearance should underpin the professional standards of the company.  A pristine uniform adds weight to an employee’s authority and gives those charged to their care confidence in their abilities.

Staycationers taking advantage of the ease and value of city breaks or seaside trips offered by coach and bus companies may be looking for an inexpensive alternative to the holiday abroad, but they still demand certain standards.

And with the average British family estimated to take a one-week holiday supported by four short breaks throughout 2016, tour operators can’t afford to fall short of passengers’ high expectations.

There is huge potential for repeat business from happy and satisfied customers – and who wouldn’t want a slice of the £20 billion estimated spend from UK staycationers this year?

Surely this is well worth a small investment to ensure meeters, greeters, drivers and guides look the part – giving a great impression of the tour company before the engine is even switched on?

Luckily, we’re here to help.

Our latest uniform offer is aimed especially at coach and bus tour operators who run a professional outfit – and want their employees’ outfits to demonstrate the same.

COACH & BUS COMPANY UNIFORM OFFER:

Purchase complete uniforms for just £95 per person!*

That’s a minimum saving of £15 per complete uniform, which soon adds up when purchasing multiple uniforms for a team!

Ts & Cs

One complete uniform consists of:

Principal Men’s Trouser

Classic Long Sleeved Shirt

V Neck Sweater

Dockland Jacket

Tie (choice of colours available)

*Minimum spend of £300 per company required to claim discount.

Embroidery is chargeable as an extra – please call to discuss requirements.